
Car Detailing is gaining importance across world wide
22-Feb-2020
Various levels of car maintenance seeing increased consumption in the Indian market, with even specialised technologies like Ceramic Coating coming into the fray
Cars are a form of pride for owners, and taking utmost care of these vehicles is an important part of ownership for a majority. Keeping the exterior, as well as the interior of the vehicle clean and hygienic is crucial for many people. A number of solutions, from car wash to specialised coatings are being seen as the solutions offered to customers in maintaining the visible parts of their vehicles, which includes exterior body, and interior components including upholstery and dashboard.
The Liv India Group offers three main services for customers, namely quick car wash, car spa and ceramic coating. These three services are offered under the brands Speed Car Wash, Cozi Cars and Solitaire Car Care, respectively. Speed Car Wash takes the traditional form of water-based car washing and adds expertise in the form of material used to enable a clean result with low environmental impact. However, this method still used 80 litres of water to complete a single car wash, noted Gulati.
Cozi Cars on the other hand is a method that uses only 5 litres of water to complete a vehicle cleaning process, which employs steam as the main form of applying the water. It is a highly-sustainable form of washing cars, and this is an area the company is focusing on strongly, especially since water scarcity is becoming a major issue across the country.
Finally, Solitaire Car Care covers the area of car detailing, which goes much beyond just cleaning a car of all the dirt and grime found on the surface of the body or interiors. This form of car detailing includes meticulous cleaning, polishing and protection of all parts of a vehicle from top to bottom, and inside and out, using specialist tools and products not normally used by typical car cleaners. The goal of car detailing is to enhance and restore a vehicle’s paintwork and shine by eliminating light scratches and swirl marks that have been inflicted over time.
Ceramic coating is a form of car detailing solution that has come into the limelight in recent times. It is a type of coating that includes a ceramic glass coating that is 2-3 microns in thickness and offers a very high reflective index for a glossy finish. When taken care of properly, the ceramic coating can last from 3-5 years, since it makes the paint hard and heat resistant. It requires special skill to apply such a coating, in addition to expertise in terms of employing the right temperature and tools during application. This is a more expensive form of car detailing, with prices ranging from Rs 20,000 for small cars, and moving up to Rs 40,000 for larger ones.
Cars are a form of pride for owners, and taking utmost care of these vehicles is an important part of ownership for a majority. Keeping the exterior, as well as the interior of the vehicle clean and hygienic is crucial for many people. A number of solutions, from car wash to specialised coatings are being seen as the solutions offered to customers in maintaining the visible parts of their vehicles, which includes exterior body, and interior components including upholstery and dashboard.
The Liv India Group offers three main services for customers, namely quick car wash, car spa and ceramic coating. These three services are offered under the brands Speed Car Wash, Cozi Cars and Solitaire Car Care, respectively. Speed Car Wash takes the traditional form of water-based car washing and adds expertise in the form of material used to enable a clean result with low environmental impact. However, this method still used 80 litres of water to complete a single car wash, noted Gulati.
Cozi Cars on the other hand is a method that uses only 5 litres of water to complete a vehicle cleaning process, which employs steam as the main form of applying the water. It is a highly-sustainable form of washing cars, and this is an area the company is focusing on strongly, especially since water scarcity is becoming a major issue across the country.
Finally, Solitaire Car Care covers the area of car detailing, which goes much beyond just cleaning a car of all the dirt and grime found on the surface of the body or interiors. This form of car detailing includes meticulous cleaning, polishing and protection of all parts of a vehicle from top to bottom, and inside and out, using specialist tools and products not normally used by typical car cleaners. The goal of car detailing is to enhance and restore a vehicle’s paintwork and shine by eliminating light scratches and swirl marks that have been inflicted over time.
Ceramic coating is a form of car detailing solution that has come into the limelight in recent times. It is a type of coating that includes a ceramic glass coating that is 2-3 microns in thickness and offers a very high reflective index for a glossy finish. When taken care of properly, the ceramic coating can last from 3-5 years, since it makes the paint hard and heat resistant. It requires special skill to apply such a coating, in addition to expertise in terms of employing the right temperature and tools during application. This is a more expensive form of car detailing, with prices ranging from Rs 20,000 for small cars, and moving up to Rs 40,000 for larger ones.